RESPONSIBILITIES

As the role, you are responsible for leading and developing ecommerce business strategy for online activities. To build on-line sales to be a part of sustainable and profitable business. Raise brand awareness online and drive online traffic to business.

Your main focus : 

• Closely work with sales team and marketing operations team on the alignment for plan, budget & implementation of digital business. 
• Building strategic partnerships with the E-commerce platforms.
• Plan and execute the E-Commerce strategy, e.g. pricing strategy, joint business partner plans.
• Secure the investments and support from the regional as well as the global digital team.
• Ensure the seamless integration of online and offline business.
• Create and manage annual expense budget and sales forecast for eCommerce channel.
• Develop and implement short and long term campaigns to increase E-Commerce traffic, conversion, average order value, profitability and reduce shopping cart abandonment.
• Optimize E-Commerce channel website design and layout to promote a premium customer experience.
• Search and review new technology and keep the company at the forefront of developments in digital business.
• Manage and promote online customer services and operations to achieve customer satisfaction and retention.
• Partner with digital marketing team's on third party platforms to ensure all promotional opportunities and events are fully supported / executed.

YOU ARE A COTY FIT

 As an experienced role, you get energy from working in a fast-paced, diverse and international environment. Other than that, you:

• Experience with China's ecommerce platforms, including TMALL and JD. 
• The ability to work autonomously, as well as part of a team, and is confident in managing relationships at all levels.
• Operational efficient, strategically credible and they carry themselves as a highly competent, trustworthy individual.
• Adaptive: Able to adapt plans, strategies and processes in ways suited to the needs of the business while promoting consistency.
• Executive presence: A seasoned business professional who is comfortable talking to, and influencing, senior decision makers.
• Organized: Well organized, with a disciplined approach to evaluating priorities in a fast changing environment.
• Driven: Relentless pursuit of progress and achievement of goals.
• Being able to work under fast pace and in matrix organization.
• Come from the digital world with on line sales experience .
• Excellent English communication skills, effective relationship building skills with internal and external partners

ABOUT COTY

Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!

For additional information about Coty Inc., please visit www.coty.com/your-career.