Req ID
Posted
Function
Location
Shanghai, SH, CN, 200000
CRM Manager
RESPONSIBILITIES
Your main focus :
- As a key owner for the brands monthly CRM plan starting from GTRFM, end with weekly tracking & monthly review
- As a key owner for Member campaign including recruiting\repeat\loyalty program management
- As a key owner for Consumer journey & experience optimization
- As a key owner for brand CRM programs like loyalty program& private domain, including design& set up
- As a key owner for KCP(CNY & 38 & CVD,etc.) support in plan & communication
- As the main participant for regular & adhoc report & insight sharing with cross function
- Support the connection with global team & fashion house
- Support the member data integration
You will work closely together with several departments such as (B&M,Tmall, JD, MKT, Global brand team, CRM retainer).
YOU ARE A COTY FIT
You get energy from working in a fast-paced, diverse and international environment. Other than that, you:
- 8 years+ experience in CRM, experience in beauty& luxury & FMCG industrial is preferred, agency background also welcomed
- Familiar with CRM mechanism & methodology
- Begin with business need & pain points, independently deliver CRM solution to empower brand business value
- Outstanding data insight capability and business sense, able to deliver brand level CRM strategy & plan
- Excellent program management skill, be able to push program move forward smoothly as well as tracking & review to close the circle
- Strong ability of cross function communication & co-work, good at resource consolidation
OUR BENEFITS
As our (CRM Manager), some of the benefits you will receive are:
- A salary that matches your knowledge and experience
- Great holiday benefits
- Comprehensive medical and commercial insurance
- Fair rewards given based on performance and individual abilities
- Promote flexible and diverse lifestyles and ways of working
RECRUITMENT PROCESS
- A telephone/online introductory meeting follows.
- A first online/in-person interview
- A second interview
- You will receive a proposal with the terms of employment.
ABOUT COTY
Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit www.coty.com/your-career.