Req ID




Req ID:  89412
Function:  Sales
Posted:  Sep 8, 2023

Prague, PR, CZ, 162 00

Customer Marketing Specialist CZ&SK - MF, BJS

Trade Marketing Specialist CZ&SK


Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skin care and body care. COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit


Job purpose:

Initiate, develop and implement categories and brands strategies, starting from  CEE/Global strategy; translates into yearly brand plan and ensure execution to generate sustainable growth and profit in line with company's objectives.



In this role you will be responsible for:


  • Development of brand strategy and marketing plans according to CEE/Global recommendations
  • Design, plan, execute and evaluate promotional plans and strategies for customers and channels together with Sales designed to unlock category and brand growth
  • Development and execution of campaigns launches, follow up on results for the new products
  • Active working with brand assortment in order to keep highly competitive portfolio and drive new business opportunities
  • Price setting, monitoring and corrections based on current market situation and needs
  • Deployment of multichannel and digital brand strategy as defined by CEE/Global guidelines
  • Coordination of POS planning, production, implementation and evaluation processes across the channel and key customers for given brands
  • Analysis of market data, draw conclusions and propose directions for improving the brand’s performance
  • Analysis of competitive activities including prices, new product launches, consumer and trade promotions
  • Managing brand budget including regular planning and reporting




We’d love to see candidates who have:

  • Min 2 years of professional experience in trade/sales/ customer/ shopper marketing
  • Analytical skills and problem solving, ability to translate conclusions into strategic plans
  • Well-organized while working on different tasks and projects
  • Responsible “own it-drive it” attitude and strong team spirit
  • Strong communication skills and strategic mindset
  • Attention to details and quality of delivered work
  • Excellent computer skills especially Microsoft Excel





  • Interesting job in company being beauty leader based on permanent contract
  • Opportunity to work in international environment
  • Independency and real impact of the effect of everyday wok
  • Working in a team where being friendly and kind is the great value


Country/Region:  CZ
City:  Prague