STAGE/INTERNSHIP

GLOBAL INFLUENCER MARKETING & PR ASSISTANT

COTY NICHE BRANDS

August 2024

Missions:

Within the Communication department and under the responsibility of the Global Communication Manager and Global Influencer Marketing & PR Officer, you will participate in the implementation of the influence marketing and PR strategies of COTY niche brands: Jil Sander, Tiffany & Co and INFINIMENT COTY PARIS. Demonstrating a real interest in luxury you   will be able to combine project management skills and creativity to increase the communication performance of the brands in the portfolio.

INFLUENCE MARKETING

• Influencer profile searches, casting and activation development
• Analysis of results and reporting based on adapted KPIs
• Development of a monthly newsletter with regular competitive monitoring in the beauty, fashion and lifestyle sectors

EVENT

• Assistance in the execution of international events: creation of agency briefs, coordination of the event logistics.
• Development of local event guidelines.

PRESS

• Assistance in the development of communication tools (press kits, press releases, press site, etc.)
• Preparation of press reviews

COORDINATION

• Coordination of external service providers (PR agencies, creative agencies, freelancers, suppliers, etc.)
• Monitoring of each launch: operational monitoring of the organization (logistics, ordering, etc.), coordination with the markets

Profile:

• With a first experience in communication, digital or marketing ideally in the luxury industry either in a brand or a communication agency
• Has a strong analytical mind
• Has an excellent understanding of the social media ecosystem and knows how to be creative on social media platforms
• Is organized, rigorous and have a sense of responsibility.
• Knows how to prioritize and juggle between different projects and brand DNA.
• Fluent in English with excellent business writing skills are a must.
• Proficiency in Traackr and DMR would be a plus.