Req ID

Posted

Function

Location

Req ID:  91755
Function:  Internships & Apprenticeships
Posted:  Jul 10, 2024
Location: 

Paris, 75, FR, 75002

ALTERNANCE / APPRENTICESHIP SOCIAL MEDIA LISTENING ASSISTANT

ALTERNANCE / APPRENTICESHIP – SOCIAL MEDIA LISTENING ASSISTANT

September 2024

 

Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skin care and body care. COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit www.coty.com.

 

 

YOUR TEAM

The Advocacy & Social Commerce division focuses on the influence the consumer has on the purchasing behavior of his peers, in particular through social platforms. The division supports the other departments of the group in the implementation and monitoring of actions that allow our brands to increase their online reputation and their relationship with the consumer.

Within this team, which is an integral part of the global digital department, you will work more specifically with the Social (Media) Listening manager, whose scope of action extends to all our prestige and consumer brands, as well as to all countries.

The positioning of the team and the content of the position will give you the opportunity to meet and work with many other internal teams: marketing, digital, e-commerce, consumer insights, R&D, local teams.

 

 

YOUR ROLE AND YOUR MISSIONS

You will support the social listening manager in collecting and sharing consumer and social data to the entire Coty group.

Your missions will be the following:

  • Track online consumer conversations and carry out quantitative-qualitative analyses on a range of ad-hoc topics (brands, products, trends, celebrities) using our internal listening tools.
  • Ensure the enhancement of these tools and support other departments in using them, in partnership with the digital teams and our partners.
  • Monitor social data reports delivered by our agencies, including prior alignment with the marketing and CMI teams as well as sending them to the Coty teams.
  • Create regular newsletters on social media trends and conversations.
  • Monitor trends in the beauty industry and the digital environment.
  • Provide input on advocacy topics.

 

 

YOUR PROFILE

  • Student in 4th or 5th year of Master.
  • Comfortable with semantic queries and the Boolean language.
  • Have a strong sense of organization and prioritization.
  • Approach data with a critical eye.
  • Be proactive in suggesting new tools or processes.
  • Strong interest in the world of beauty, social networks and more generally in the Internet universe.
  • Fluent in French and English.
  • German, Arabic or Chinese is a plus.

 

Country/Region:  FR
City:  Paris