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Req ID




Req ID:  86386
Function:  Marketing
Posted:  Nov 23, 2022

New York, NY, US, 10118

Global Marketing Senior Manager, Marc Jacobs

Global Marketing Senior Manager; Marc Jacobs Fragrances

New York, New York

COTY is looking for smart leaders who are fast and passionate.

For additional information about Coty Inc., please visit



We have an exciting opportunity for a Global Marketing Senior Brand Manager to join the Marc Jacobs Fragrances team. This person should demonstrate a strong passion and knowledge of the category and the US and global market. This person’s will be leading short- and long-term new product launches and brand strategies for the Marc Jacobs Perfect franchise.  From insight analysis to product concepting, new product formulation, development, communication and 360 launch campaigns.

In this role you will be responsible for:

  • Identify market trend & consumer insights to build strong product concepts and launch calendar to achieve the brand’s growth objectives and market share
  • Proactively initiate and manage programs, driving deadlines and marketing deliverables in all aspects of new global program development, from concept and formulation to program kickoff, to final program and campaign delivery, on time and within COGs guidelines and budget.
  • Manage day-to-day communication/development with all cross functional teams including R&D, IL, LCM, Packaging, Creative, influencer/PR, Digital, Trade, Merchandising, Finance, Legal and Production to ensure timetable/milestone adherence.  Includes leading all briefing meetings to kick-off program development, tracking key milestones in weekly cross-functional meetings, submitting and updating necessary briefs and cost feasibilities, requesting and tracking codes and forecasts, and reviewing product artwork mechanicals.
  • Licensor Management: Manage the day-to-day relationship with Marc Jacobs licensor, including presentations, reporting and creative approvals.
  • Work closely with the R&D team to develop new and unique fragrances and product formulations to create breakthrough innovation and expanded scenting categories.
  • Work closely with launch management team to identify accurate forecasting benchmark and track program success post launch
  • Continuously work towards increasing SKU profitability with close attention to cost and SRP strategy, take part in pricing and discontinuation exercises.
  • Stay abreast of global competitive activity and trends, conduct competitive analysis, assess new competitive product launches, and create presentation materials as needed
  • Analyze competitive data (Rankings/Market Share, product mix, retail pricing, top selling promotions) and leverage it as a powerful tool in seasonal planning and as needed
  • Drive creation of internal presentations (i.e. Global Marketing Meeting, Strategic Plan, Budget Reviews, etc.)



We’d love to see candidates who have:


  • Undergraduate degree required Marketing or Related Field.  MBA a plus
  • 6+ years related experience in marketing with majority in fragrance marketing and development
  • Must demonstrate leadership, strategic thinking, independence, proactiveness and ownership, embracing both big picture objectives and follow-through on details.
  • Must understand brand DNAs and know how to translate fashion codes into relevant and powerful fragrance concepts.
  • Must have experience in working with R&D
  • Must be able to seamlessly work across multiple projects involving multiple stakeholders and must easily adapt to change and be proactive in identifying problems and finding solutions
  • Must be a self-starter, professionally mature, accountable, resourceful, organized and highly detail-oriented with accurate work output
  • Must possess the ability to build, foster and nurture strong relationships and gain the respect of members of the cross-functional and affiliate teams
  • Must have excellent verbal and written communication skills and excellent Microsoft skills (Word, PowerPoint, Excel)
  • Must be passionate about Beauty and the opportunity to bring a sense of everyday luxury and well-being to consumers via Scenting.


This is unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.

Coty’s global omni-working policy provides the option to work up to 50% of your month remotely.  We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.



Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.



We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

English - Please click here to review the Notification of Equal Opportunity Rights poster

Español - Por favor, haga un  en el enlace para revisar el poster de la Ley de los Derechos de Igualdad de Empeo


Base Salary Range: $130,000 - $145,000

Country/Region:  US
City:  New York

Nearest Major Market: New York City