Senior Director, US Marketing, philosophy

New York

COTY is looking for smart leaders who are fast and passionate.

We’re looking for a Senior director to join our US Marketing team. In this integral role, you will guide the commercial strategy, driving market share growth, bringing new innovation to life, and ensuring best-in-class executions. Reporting to the GM Luxury Skincare, US, you will get to work across several categories, develop meaningful programs and disrupt the beauty market.

The Senior Director US Marketing is responsible for leading the US Fragrance, Bath & Body & Promotions categories driving market share and business growth.

This position will drive a leading disruptive go-to-market strategies to meet the needs of the business. 

In this role you will be responsible for:

• Develop strategic category plan, complete with outlined objectives, market opportunities, strategy and tactics, ensuring growth goals are met for key categories: Fine-Fragrance, Bath & Body, Holiday, ongoing promotional sets.

• Build out 3-year calendar and franchise building blocks to drive growth.

• Manage a team of 2 and oversee development for all commercial programs with cross functional teams including Sales, Merchandising, Finance, PR/IM, Legal and Operations to ensure timetable/milestone adherence and best-in-class execution.

• Lead the development of the 360 marketing plans and partner with Sales, Trade Marketing, PR/IM, Education, Media and VM to ensure it comes to life.

• Inspire the team to introduce new ideas to connect with consumers and animate the retail environment.

• Identify new sales and marketing opportunities and address issues relating to COGs, pricing, portfolio management.

• Analyze competitive data (NPD Rankings, product mix, retail pricing, top selling promotions) to utilize as tool in seasonal planning as well as to drive future growth of brand.

• In conjunction with GM, drive creation of all internal presentations (i.e. annual planning, 3-year planning, Retail Strategies and Tactics)

• Supervise and develop subordinates by creating development plans and mentoring employees

We’d love to see candidates who have:

Essential:

• 8 year + in product marketing & product development in beauty industry

• 4-year degree, MBA preferred

• Experience leading teams within a highly matrix function

• Strategic- Planning, facilitation, problem analysis, decision making

• Creativity and Innovation- Creativity, Business savvy, originality, intuition

• Leadership and Personal- Motivating others, development of employees, communication, objectivity, integrity, dependability, initiative, sensitivity, impact, tenacity, autonomy, collaboration

• Thrives in fast-paced and changing environment, flexible, and ability to wear many hats at once

• Strong entrepreneurial spirit, nimble, agile and resourceful

• Ability to leady by influence with diplomacy, low ego and “no drama” disposition without giving way to achieving business objectives

This is unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.

Coty’s global omni-working policy provides the option to work up to 50% of your month remotely.  We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.

Per the NYC Vaccine Mandate, COVID-19 vaccinations are required to work in any Coty office, Retailer, or partner facility. You may find Coty’s NYC Covid-19 Vaccination Policy here.

Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.

We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact cotyjobsUS@cotyinc.com. We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

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