Digital Marketing Manager

DIGITAL MARKETING MANAGER
MARKETING
Wimbledon - 2/3 days per week in the office, 2/3 days per week at home

As Digital Marketing Manager, you will lead the planning, activation and optimisation of integrated digital campaigns across paid, owned and earned channels. Working cross-functionally with Brand Marketing, Commercial and eCommerce teams, you will drive data-led, consumer-centric strategies that deliver both brand growth and commercial performance.

THE ROLE

OPTIMIZE, ENABLE, INNOVATE!

As our Digital Manager, you play a critical role in leading integrated digital marketing strategies, using data and insights to optimise performance and deliver impactful, consumer-first campaigns across all digital touchpoints.

You will be reporting to Digital Marketing Lead, and you will manage:

DIGITAL CAMPAIGN EXCELLENCE

Lead planning and activation of digital marketing campaigns across paid, owned and earned channels
Ensure campaigns align with brand, commercial and business objectives
Deliver best-in-class execution across all digital touchpoints
Partner with agencies to ensure seamless campaign rollout
Drive consistency and excellence in campaign delivery

PERFORMANCE & OPTIMISATION

Leverage campaign, audience and market data to inform decisions
Monitor campaign performance and identify optimisation opportunities
Maximise ROI and media effectiveness across campaign lifecycles
Deliver post-campaign analysis and actionable performance insights
Build clear learning agendas to continuously improve future activity

COLLABORATION & INNOVATION

Build strong partnerships with internal teams (Brand, Commercial, eCommerce, PR, Influencer and Sales)
Collaborate with global teams to adapt campaigns for local relevance
Manage relationships with agency, media and platform partners
Champion a test-and-learn culture, including AI-driven innovation
Stay ahead of emerging digital trends and technologies

YOU ARE A COTY FIT

As a digitally savvy and analytical marketing professional, you thrive in a fast-paced and collaborative environment. You are proactive, curious and results-driven, with a strong passion for digital innovation and consumer engagement.

4+ years’ experience in digital marketing, either in-house or agency
Strong knowledge of social media and the wider digital ecosystem
Excellent command of English (written and verbal)
Proven analytical and data interpretation skills
Strong project management capabilities
Experience working with agencies and cross-functional teams
Ability to translate insights into clear actions and outcomes
Proactive mindset with strong communication skills

If you're ready to support and shape the future of beauty, we want you on our team!

WHAT WE OFFER

At Coty, we believe in performance-driven growth - we have a strong track record of accelerating careers, with individuals progressing from an entry level role in Senior Director in under 10 years, and high performers achieving rapid progression through the organisation.

You will also have great benefits package including amongsts others, the following:

A competitive benefits package to support your health, wellbeing and financial security
Private medical insurance with fast access to specialist and mental health support
8% pension fully contributed by Coty
Life assurance and income protection for added peace of mind
Flexible hybrid working with our Omni-Working model (up to 50% remote)
Generous family-friendly policies including enhanced parental leave, birthday leave and volunteering days
Everyday perks including employee discounts and salary sacrifice schemes
Opportunities to get involved in DE&I, sustainability and employee-led initiatives

ABOUT US
Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you're the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we'd love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.

Country/Region: GB

City: London