BRAND AMBASSADOR – COTY BRANDS

Sales | Luxury Beauty
London | Selfridges | Full Time | Permanent

At Coty, our brands are bold, expressive, and rooted in self‑expression and modern luxury. As Brand Ambassador, you are the face of our portfolio on the shop floor — bringing brand stories to life through elevated artistry, confident presence, and strong commercial performance.

THE ROLE

OPTIMIZE, ENABLE, INNOVATE!

As our Brand Ambassador – Coty Brands, you play a critical role in driving sales while protecting the integrity and equity of the brand you represent. You combine high‑performance retail with make‑up and fragrance expertise, creating engaging, premium experiences that convert customers into long‑term brand advocates.

You will be reporting to the Area Manager, and you will manage:

Sales & Customer Experience

• Achieve monthly sales targets while consistently delivering Coty KPIs
• Deliver Coty’s customer service ceremony with confidence, warmth, and authenticity
• Perform elevated make‑up and fragrance consultations that drive conversion
• Build lasting customer relationships through storytelling and influence
• Upsell seamlessly while maintaining a premium luxury experience
  
  

Excellence of Execution

• Act as a true brand ambassador, protecting brand equity at all times
• Stay fully up to date with We Live Beauty and mandatory Coty Academy training
• Execute merchandising guidelines across permanent and promotional spaces
• Maintain strong commercial awareness of brand performance, competitors, and trends
• Complete month‑end and payroll processes accurately and on time
• Adhere to uniform, grooming, and retailer Code of Conduct standards

Team & Collaboration

• Build strong, trusted relationships with the Coty in‑store team
• Grow networks across the wider Coty retail community in your area
• Maintain open, consistent communication with the Area Manager
• Develop collaborative partnerships with retailer staff and store leadership

Technical Processes

• Use iPad tools for reporting, communication, and VM guidelines
• Maintain control of Coty systems, passwords, and online documentation

YOU ARE A COTY FIT

As a luxury beauty professional, you are confident, expressive, and commercially driven — without compromising on creativity or brand standards. You bring presence to the shop floor and take pride in owning your space, your performance, and your development.

• Proven experience in luxury beauty retail with a high level of make‑up artistry
• Passion for beauty, self‑expression, and premium brand environments
• Strong sales mindset with a relentless drive to exceed targets
• Ownership mentality — you treat your counter as your own business
• Detail‑focused with uncompromising execution standards
• Collaborative team player who shares knowledge and elevates others
• Proactive in learning, growth, and performance development
• Fragrance expertise preferred

If you’re ready to represent globally influential beauty brands and deliver exceptional retail experiences, we want you on our team.

WHAT WE OFFER

Working in retail at Coty means more than just a role — it’s a platform to grow, be seen, and be rewarded.

• Competitive salary aligned to experience
• 8% employer pension contribution
• Generous staff discounts via My Coty Shop
• Day off on your birthday
• Ongoing brand and artistry training through Coty Academy
• Clear progression opportunities within luxury retail and education
• Supportive, inclusive team culture built on collaboration and fearless kindness

ABOUT US

Our people make us who we are. They are the brightest minds bringing bold ideas to life every day. If you refuse to blend in, if you want to express yourself, grow your craft, and go further than you ever thought possible — we’d love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion, creating a workplace where everyone can be their authentic self.