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Req ID




Req ID:  87593
Function:  Marketing
Posted:  Mar 8, 2023

Kuala Lumpur, 10, MY, 47810

Marketing Intern

Coty is a world leader in beauty and home to an illustrious roster of cosmetic, skincare and fragrance brands. And our company has a mission: to challenge the definition of beauty, to encourage authenticity and celebrate diversity. Because to us at Coty, beauty isn’t about conforming to somebody else’s ideal. It’s about inclusion and liberating everyone to shine in their unique way.


Coty helps millions of people around the world express your beauty, your way through our rich portfolio covering fragrance, skin care, colour cosmetics, and body care. Our brands include global icons like Gucci, Burberry, Hugo Boss, Calvin Klein, Philosophy, Max Factor, Rimmel, Bourjois, Sally Hansen, Adidas, David Beckham, etc. With more than one billion products shipped each year, the possibilities for self-expression are endless.



About the Role
We’re looking for a marketing intern to support our Malaysia’s Marketing Team. This internship will help you acquire marketing skills and provide you with knowledge of various marketing strategies. Ultimately, you will gain broad and relevant experience in marketing that should prepare you to enter any fast-paced work environment. Reporting to the Marketing Lead, you will get to work across many different beauty brands, providing competitive analysis and in-depth market knowledge to drive our brands growth and disrupt the beauty market.



  • Assist in Marketing activation include PR, on-ground activations, CRM, merchandising, events and monthly promotions.
  • Design and distribute promotional materials, eg. POP visuals and collaterals.
  • Assist in Digital Marketing include social media management and boosting of E-comm sell-out.
  • Assist in promotional materials and listings on retailer e-commerce sites.
  • Source and liaise with 3rd party partners for potential collaboration with brands.
  • Collect quantitative and qualitative data from marketing campaigns.
  • Perform market analysis and research on competitors.
  • Support marketing team in daily administrative tasks




  • Undergraduates who can commit for at least 6 months (Jul 2023 to Dec 2023) for a full-time internship.
  • Skilled in the use of MS Office tools including Outlook (or related email tool) Excel, Word and PowerPoint.
  • Self-motivated and self-starter, with a strong work ethic and a sense of confidentiality.
  • Possesses cross-cultural awareness and high emotional intelligence.
  • Articulate, with the ability to work in a fast-paced environment.
  • Good balance of a professional attitude while having fun.
  • Strong interest in consumer goods, makeup and beauty products.
  • Strong desire to learn along with a strong sense of ownership.
  • Persuasive, resilient and flexible, able to easily adapt to new challenges.
  • Passionate, enthusiastic and driven to regularly follow-up with loose ends.
  • Able to thrive despite challenges while adopting a positive attitude under pressure.



  • Understand an overview of a complete 360 Marketing from planning to execution. 
  • Ability to apply or actualize marketing concepts to the real-world environment. 
  • Develop communication and collaborative skills with internal and external stakeholders.   
Country/Region:  MY
City:  Kuala Lumpur