Req ID

Posted

Function

Location

Req ID:  97033
Function:  Marketing
Posted:  Dec 24, 2025
Location: 

Hong Kong Special Administrati, HK, HK, 999077

Senior Brand Communication Executive

RESPONSIBILITIES

Your main focus:

  • Build the brand image, develop visibility and reinforce locally its reputation over time
  • Build and implement a 360° external communication strategy in consistency with the international brand communication strategy and the local business strategy for the entity
  • Implement integrated communication campaigns on major product launches, brand events
  • Measure and report performance of all communication campaigns, and assess against goal with ROI and KPIs
  • Track media coverage, identify trends and insights, and optimize spend and performance based on the insights
  • Develop and manage media relations and external networks (Influencers, Micro Influencers, XHS Influencers, Celebrities, Magazine Editors, Beauty Journalists etc.)
  • Manage brands’ social media accounts
  • Manage brand communications budget
  • Administrative support includes PR stock management and PO creation

 

YOU ARE A COTY FIT

As an experienced role, you get energy from working in a fast-paced, diverse and international environment. Other than that, you:

  • 3+ years’ experience in Marketing, luxury beauty marketing will be a credit.
  • Project Management: Ability to work independently to deliver project deliverables.
  • Strong communication, and good at coordinating and mobilizing the internal and external resources.
  • Strong beauty sense and Luxury taste.

 

OUR BENEFITS

As our this role, some of the benefits you will receive are:

  • A salary that matches your knowledge and experience
  • Great holiday benefits
  • Comprehensive medical and commercial insurance
  • Fair rewards given based on performance and individual abilities

RECRUITMENT PROCESS  

  1. Our recruiter will contact you within 10 working days.
  2. A telephone/online introductory meeting follows.
  3. A first online/in-person interview
  4. A second interview
  5. You will receive a proposal with the terms of employment.

 

 

ABOUT COTY

Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!

For additional information about Coty Inc., please visit www.coty.com/your-career.

Unsolicited services or offers from recruitment agencies or intermediaries will not be responded to.

 

 

                                                               

Country/Region:  HK
City:  Hong Kong Special Administrati