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Req ID




Req ID:  88224
Function:  Sales
Posted:  May 26, 2023

Bangkok, 10, TH, 10330

Commercial Excellence Manager

Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to a range of social causes as well as seek to minimize its impact on the environment. For additional information about Coty Inc., please visit 




Employment Type: ie. Full-time/Contract/Intern

Division: Luxury

Job Title: Commercial Excellence Manager

Reporting to: Commercial Excellence Lead



About the role

The Commercial Excellence Manager is responsible for managing sales and profit plan for selected channels as well as support the organisation to achieve strategic and financial goals of the brands in the market.



  • Supporting the Commercial Excellence Lead to manage the sales plan
  • Define commercial strategy for each retailer in line with budget targets to reach requested sales, profitability and sell out levels.
  • Developing promotional plans in conjunction with Marketing, aimed at driving sell-in and sell-out in DS and perfumeries
  • Planning and budgeting for launches and promotions: this includes monthly demand forecasting, supply management, pricing analysis and A&CP planning and tracking
  • Working closely with multi-party, internal and external stakeholders for seamless, 360 sales execution
  • Market Intelligence: gather market information that can be used to look for, and assess, new business opportunities (new brands listing, new retailers, distribution expansion) to enhance brand image and visibility.
  • Establish and develop strong working relationship with the retailers
  • Drive commercial negotiations at field level to maximize all aspects of business (in-shop spaces & locations, prices, investments, promotions)
  • Forecasting responsibilities on saleable goods in order to optimize costs and avoid obsolescence
  • Ensure any implementation is in line with corporate and brand guidelines
  • Negotiate and implement Coty Brand Image in all doors according to the guidelines established by Merchandiser (i.e. personalized Brand fixtures – where possible)





  • Excellent communication and presentation skills
  • Excellent in planning
  • Good negotiation skills
  • Excellent PC knowledge for office applications
  • Language: Fluent English, another language is a plus
  • University Graduate business related
  • Min. 5 to 8 years’ experience in sales


Country/Region:  TH
City:  Bangkok